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GUEST MANAGEMENT
Easily manage daily visits using our innovative & exclusive reservation features that will help you deliver the ultimate hospitality experience for your guests.
While our competitors gather around a table in a towering 30-story building, plotting their strategies to conquer the world and appease their shareholders, our team of wine industry veterans are meeting with clients just like you assisting with the growth of your tasting room, today and well into the future.
We are a compact, yet formidable team, having first-hand experience in your job, having crushed grapes, operated forklifts, and endured all-nighters performing pump overs and emptying massive 60-ton fermentation tanks in 100+ degree summer days. We know you have to wear many hats, and we're here to make your day easier, get things done faster. It is these experiences that set us apart and make us relatable as fellow human beings.
Synergy is designed specifically for:
Wineries
Distilleries
Tap rooms
Tasting rooms
Our teams are specifically trained to attentively listen to our users, seeking ways to enhance our platform, ensuring it becomes more user-friendly and does its job to attract first-time visitors to your tasting room.
We don't have shareholders' expectations to meet, just the commitment to exceeding yours, everyday at a price point that is more affordable than any other guest management platform in our class, delivering better quality guests, not "melon squeezers".
Active listening
Feature enhancements
Experience consulting
Secret shopping
CellarPass reservations feature offers a high degree of flexibility compared to Tock, which is primarily designed for restaurant reservations.
While Tock focuses on using their 'blueprint' concept for managing restaurant reservations, CellarPass is more versatile and adaptable to different types of businesses.
Floor plans are completely optional in CellarPass.
CellarPass offers customizable reservation features, allowing wineries and tasting rooms to tailor the capacity management methods according to their specific requirements.
This includes setting up unique booking rules, such as party size limits, deposit policies, food and wine menus, specified time slots, availability windows, and variable pricing options including recognizing of club members.
The platform can handle complex booking scenarios, such as multi-day events or recurring reservations, which may not be well-suited for Tock's restaurant-focused blueprint.
Wineries
Distilleries
Tap rooms
Tasting rooms
CellarPass provides robust integration capabilities with other business management systems. It seamlessly integrates with various point-of-sale (POS) systems, customer relationship management (CRM) tools, and marketing platforms, enabling businesses to streamline their operations and gather valuable customer data.
While our competitors are still trying to figure out their integration plan, Synergy continues to provide the largest list of certified integrated partners:
eCommerce
Club management
Reports & analytics
Social media
RESERVATION EXPERIENCES AT A GLANCE
Efficient tracking and management of reservations, including the ability to view, modify, and cancel bookings as needed.
This feature enables businesses to have complete control over their reservations, handle changes or cancellations promptly, and maintain accurate records for better customer service.
A user-friendly online booking system that enables customers to easily search for availability, select desired dates, and make reservations in real-time.
This feature allows tasting rooms to accept bookings 24/7, automate the reservation process, and provide a convenient and seamless experience for customers.
Seamless integration with secure payment processing systems, allowing customers to make online payments at the time of booking.
This feature ensures a smooth and secure payment experience for customers while simplifying the financial aspect for businesses. It also helps reduce payment delays and improve cash flow.
Built-in marketing features within Synergy offer tasting rooms instant access to potential guests who are actively seeking experiences similar to yours.
These marketing tools provide a valuable opportunity to promote and showcase offerings, driving visibility, and attracting the right audience.
BIGGER IS INDEED NOT BETTER
Visitors to CellarPass.com stay more than 4X longer on our website than on Tock, translating into more visitors are likely to book more reservations for their getaway on CellarPass.
Why? Because we provide the content that our visitors love to read and interact with; from helpful travel tips for newbies to the convenience of being able to book their entire getaway in one place; from tasting rooms, to hotels, to restaurants and tickets to special events coast to coast.
Our competitors' attract the wrong kind of consumers who treat a tasting room as if it were a restaurant rather than a gateway to discovering wines that captivate their hearts. As a result, these guests are "melon squeezers" not "buyers".
CellarPass attracts guests that inspire them to join your club, and entice them to return for more visits with friends and family at the rate of 3:1 over Tock.
We have a team of SEO experts that constantly massage and manipulate our data structures to meet search engine's technical requirements that results in 3X the organic search results than any of our competitors.
Resident content writers publish fresh content almost daily to our social media, blog and getaway ideas.
While other booking platforms trying to be everything to everyone, we're focused on the craft-beverage consumer that are adventure-minded individuals looking to discover new tasting experiences coast to coast.
Our weekly newsletter records an average 74% open rate which is unprecedented, but proves we're experts when it comes to marketing tasting experiences and special events.
SCHEDULE A DEMO
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